Apple today launched a newly redesigned website which removes the “Store” tab and also the store.apple.com sub-domain in favor of a more “all-in-one” integrated web site without the separation.
Now, you can view the products which they sell, click the “Buy” link and you’ll be taken to a screen to begin configuring the device like choosing from colors, memory sizes, and more.
Instead of having a shopping cart, purchasers now have a new shopping bag where products go and await for you to checkout.
The new web site changes by Apple could be reflected by the need for a more pleasant shopping experience on mobile devices. Consumers are using mobile phones, phablets, and tablets more than ever to make purchases from instead of using larger desktop or laptops.
What do you think of the new Apple site?